What is a brand audit?
Brand audits evaluate how your brand's positioned in the market. Brand positioning's how a customer recalls your brand and how your brand fits in to that market.
We'll review how your brand presents itself externally, how customers see it and how staff communicate to customers. We identify areas where your company can improve its brand’s overall performance, using a traffic light system to report on every little part of your business.
But wait... I already spent money on my branding
We get it. But, eventually, every brand needs a tune up.
A brand audit, is a one-to-one service for smart business leaders and marketers to get their brands (or clients brands) evaluated.
It gives you a detailed plan of what you need to do to grow your brand.
The knowledge you gain and the plan that’s outlined is completely in line with your business goals.
And, for anything you spend on a brand audit, you'll get back in return.
It’s roughly the same investment as a quality brand photoshoot, it's only a little more expensive than a smashed avo on toast.
But, what you will have is a clear picture of what’s working and what needs work.
And, not every brand problem, needs fixing with a full rebrand, incl. strategy, website and social media graphics.
Brand Audits, lower the cost of rebranding and help you invest in the right areas to grow your brand.